Business CrisisYour Company can spend many years building up a reputation within your business sector but sometimes it is easy to tarnish that reputation with a poorly handled incident. This doesnt need to be as obvious as perhaps a major fire, but instead could be the publicised loss of a major customer or perhaps an injury to an employee on your premises. Normally it would be necessary to employ the services of a Public Relations company to undo the damage caused by adverse publicity, however that tends to be an expensive proposition, especially if they advocate the use of positive advertising.
PIB Insurance Management are able to provide an insurance to protect you against just this sort of eventuality.
Cover will include the cost of a Public Relations Consultant to perform crisis management services for up to thirty days. In addition we can provide strategic advice on how to and where to market your positive message. Services provided would include hands on support such as the drafting of press releases, and communications to staff, customers, investors and suppliers.
Normally the policy would be activated in the event of :
Loss of a major customer
Loss of intellectual property rights
Injury to staff or customers on company premises
Major accidents
Product recall